Traveling a mile on a motorcycle carries a much higher risk of death or injury than driving the same distance in a car. US data combines all vehicle occupants in a trip to calculate the number of fatalities per vehicle mile; in 2006 US motorcyclists had a risk of a fatal crash that was 35 times greater than that of passenger cars, based on 390 motorcyclist deaths per billion vehicles miles and 11.1 car fatalities for that distance – NHTSA’s National Center for Statistics and Analysis (2007).
How does the motorcycle airbag work?
The concept shows an airbag system with an ejection seat. The designers say that the idea is that “the airbag deploys only if the motorcycle is traveling at a certain speed and various motion sensors, gyroscopes detect a sudden deceleration, acceleration (if hit from behind) or loss of balance that would not be correctable by a human.”
They go on to add that, “The belt system would secure the ejection seat to the rider and also secure the airbags wrapped around the rider. It would automatically unfasten in a crash that is not severe enough to warrant a system deployment (to allow the rider to jump off the bike) or if the rider tries to stand up from the bike while it is stopped.”
We asked people if they would use it
The concept has received mixed reactions on social media, with some being outright hilarious:
“Great idea if you’re going on a camping trip ! … have a few beers before you go , find your pitch on the site , pull brakes hard ….. Tada !!! You’re in bed” – Darren Butts
Another citing concerns like:
“Easier for thieves to hijack your cycle.
Pull you off and you’re nothing more but a giant marshmallow whilst helplessly watching your bike being ridden away.” – Vinh Thai
Many people think that it could actually be helpful if they can make it work. However, apart from a 3D animation video, there are not many details as to how the system would work.
On their website, the designers mention that they are looking for investors, engineers who can work with them to bring the idea to life. If that does happen, it could revolutionize motorcycle safety, and help prevent serious injuries during a crash.
The concept has received mixed reactions on social media, with some being outright hilarious:
“Great idea if you’re going on a camping trip ! … have a few beers before you go , find your pitch on the site , pull brakes hard ….. Tada !!! You’re in bed” – Darren Butts
Another citing concerns like:
“Easier for thieves to hijack your cycle.
Pull you off and you’re nothing more but a giant marshmallow whilst helplessly watching your bike being ridden away.” – Vinh Thai
Many people think that it could actually be helpful if they can make it work. However, apart from a 3D animation video, there are not many details as to how the system would work.
Startup
A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship refers to all new businesses, including self-employment and businesses that never intend to become registered, startups refer to new businesses that intend to grow large beyond the solo founder. At the beginning, startups face high uncertainty and have high rates of failure, but a minority of them do go on to be successful and influential. Some startups become unicorns; that is privately held startup companies valued at over US$1 billion.
Actions
Startups typically begin by a founder (solo-founder) or co-founders who have a way to solve a problem. The founder of a startup will begin market validation by problem interview, solution interview, and building a minimum viable product (MVP), i.e. a prototype, to develop and validate their business models. The startup process can take a long period of time (by some estimates, three years or longer), and hence sustaining effort is required. Over the long term, sustaining effort is especially challenging because of the high failure rates and uncertain outcomes. Having a business plan in place outlines what to do and how to plan and achieve an idea in the future. Typically, these plans outline the first 3 to 5 years of your business strategy.
Design principles
Models behind startups presenting as ventures are usually associated with design science. Design science uses design principles considered to be a coherent set of normative ideas and propositions to design and construct the company's backbone. For example, one of the initial design principles is "affordable loss".
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